Visuals That Bring Your Organisation to Life.
Danish Crown | 2024We’re a photography production company on a mission to transform recruitment imagery. Based in the South East, UK. Working everywhere.
We started Kins because we saw the same thing again and again: organisations with incredible people and purpose… stuck using visuals that didn’t show it. So we built a system that changes that; one that captures real culture and turns it into bold, authentic content that works.
Most teams underestimate what photography can do for hiring.
We turn it into your most powerful recruitment tool, whether you’re looking to attract the right employees or connect with your ideal service users.
We create strategic, people-first imagery that works across:
Recruitment
Marketing
Internal Comms
We work with teams in:
Manufacturing, Education, Healthcare, Hospitality, and Non-Profits… industries where visuals are often outdated, stiff, or disconnected.
Our job? To make real people in real places look brilliant, and turn that into magnetic content that builds trust, drives action, and actually gets results.
The Biggest Recruitment Challenge? Standing Out
If your imagery doesn’t capture attention, create trust, and tell a compelling story… you're invisible.
That’s where we come in.
Our approach is:
Immersive – We embed ourselves in your world to capture what makes you unique.
Strategic – Every shot is designed to strengthen your brand.
People-First – Because your greatest asset isn’t your product or service, it’s your people.
When we put them front and centre, we unlock the power, culture and credibility that set you apart.
What We Deliver
Not an agency. A production company.
We’re not middlemen, we’re hands-on creators.
We don’t just manage the process. We own it, from strategy to execution, ensuring every visual works harder for your brand.
Strategy, Not Just Shoots.
We don’t wing it. We use a locked-down process, built through thousands of shoots, to create visuals that amplify your culture, values, and impact.
People-First Photography.
Your people are your biggest USP. We highlight your culture and community so candidates and service users don’t just see a job or a service… they see a place they want to be.
Seamless, End-to-End Execution.
From concept to production to post, we handle everything, so you get high-impact visuals that don’t just look good, but work hard across recruitment, marketing, and internal comms.
Why it works:
Organisations that invest in employer brand photography see:
50% more qualified applicants
28% lower turnover
50% reduction in hiring costs
(LinkedIn Employer Brand Stats)
UEL Student Life | 2023How We Work
Malvern International | 2023
DISCOVERY & STRATEGY
We deep-dive into your brand, audience, and recruitment goals to create a plan that speaks directly to the people you need to reach.
THE SHOOT
Immersive, authentic, and intentional. We go beyond staged shots to capture the energy, culture nad real-life moments that make your organisation stand out.
DELIVERY & ACTIVATION
You don’t just get photos, you get a visual toolkit designed to drive engagement, boost conversions, and turn your organisation into a talent magnet.
Malvern International | 2023Meet The Team
We’re Sophie & Olly, founders of Kins Photographic.
With 2,000+ shoots under our belt, we’ve mastered every stage of photography creation… from strategic planning to post-production.
Sophie brings creative direction & storytelling expertise, honed from over 20 years as a photographer.
Olly brings project management & production expertise, ensuring every shoot runs seamlessly.
We bring energy, empathy, and efficiency to every project. Clients say working with us feels like adding an internal creative team, not outsourcing.
Together, we’ve built a proven photography system that helps organisations stop blending in and start attracting.
Because today, your organisation isn’t what you say… it’s what you show.
Let’s make sure your visuals do the heavy lifting.
Imagine This..
... Your visuals are no longer a scramble, they’re a system. Every shoot runs like clockwork because there’s a plan, purpose, and the right expertise behind it.
Instead of last-minute arrangement and disappointing results, you’ll seamlessly access a library of impactful, on-brand images ready to fuel every campaign, post and presentation.
The vision in your head? It’s everywhere your audience looks… on the page, on the screen, across every platform.
Your recruitment campaigns? Effortlessly attracting the right talent.
Your marketing materials? Turning heads and leaving a lasting impression.
No more patchwork solutions. No more wasted time or budget. Just visuals that build trust and make your message land.
And the best part? The process is seamless, because you’ll have the system, strategy, and support to make it happen.
That’s the power of working with Kins Photographic.
East London Sports | 2023